My career began as an act of rebellion.

When I was a kid, my parents hoped I would do something practical. Engineering is a great choice, they would say. But I wanted to play for a living.

Turns out, my favorite game is creative strategy. I love the uncertainty and living in all the big, messy questions.

What’s the real problem we have to solve for? Where can we let go of fear? Where can we have some fun? What’s going to get people to care…
no, like actually really give a damn?

For 15+ years, I’ve helped brands break the rules. Fight an enemy. Make people laugh. Be unexpected.

I currently lead the Global Strategy team at FleishmanHillard, overseeing a team of strategists leading brand planning and creative strategy for Fortune 500 clients and the agency’s largest new business efforts.

My adulthood has taken me all over the U.S., with stints living in the Northeast, Southeast, West and Midwest. I like to think it’s made me a culture chameleon and really good at speaking human.

I currently hang my hat (and skis) in Colorado.